For more than three decades, we’ve focused on sourcing, roasting and serving coffee with care.

Coffee Supreme started with Reds Cafe in Wellington. At the time, specialty coffee was still finding its footing in New Zealand. We were curious about flavour, consistency and how far coffee could go when quality became the standard.

That curiosity shaped the business. We began roasting to control quality and to better understand the coffees we were serving. From there, we grew steadily, driven by a belief that coffee should be reliable, expressive and enjoyable every day.

We were part of the early wave of specialty coffee in New Zealand and Australia, helping shape a cafe culture where quality became the standard, not the exception. So we began travelling. We built long-term relationships at origin. We paid premiums for quality and consistency. We learned, improved and refined. We still do.

Each season, we source green coffee through trusted partnerships and roast it with respect for its character. Our approach is disciplined and deliberate. Consistency matters. Systems matter. Relationships matter.

Today, Coffee Supreme works with cafe partners, hospitality groups and retail customers across New Zealand, Australia and Japan, delivering specialty coffee built on long-term relationships and consistent quality. We believe quality and hospitality go hand in hand. We are as focused on supporting our cafe partners as we are on flavour in the cup. In Japan, there is a word for it: Kaizen. Continuous improvement. Raise the bar, then raise it again.

We have been roasting since 1993. We are proud of that. But longevity only matters if you keep earning it. Our purpose is to enhance people’s lives by cultivating connection, creativity and collaboration through coffee. We’ve been working towards that for more than three decades. And we’ll keep showing up to do it, every day.

Put the kettle on.

We take care to buy the good stuff. It costs more. It takes longer. It requires planning, travel and trust. But it’s worth it.

Great coffee starts with great green coffee. The flavour in your cup is directly linked to the quality of the coffee we source. That’s why coffee sourcing has always been the foundation of what we do as a specialty coffee roaster.

We don’t buy from a warehouse across town. Securing the coffees we love involves months of communication, logistics and coordination to bring exceptional green coffee from origin to our roasteries in New Zealand, Australia and Japan.

Coffee Supreme sources coffee through long-term producer relationships, trusted exporters and direct trade partnerships built on consistency and transparency. We believe sustainability in coffee is built through long-term relationships.

The producers we work with know what we are looking for. We know the level of care that goes into their harvest. We pay premiums for Supreme quality and consistency because that is what it takes to secure exceptional specialty coffee year after year.

Trust goes both ways. They rely on us. We rely on them. These relationships are not transactional. They are partnerships built over many seasons, many visits and many shared cups. Long-term coffee sourcing provides stability for producers and reliability for our cafe partners and customers.

Our sourcing team is in regular contact with producers, exporters and import partners throughout the year. We visit farms, mills and tasting labs to cup new harvests, evaluate quality and plan future volumes. We commit early, plan seasonally and invest in consistency. That’s how we secure green coffee that performs in the roaster and in the cup.

We put in the hard yards because the details matter. When you taste clarity, balance and sweetness in the cup, you’re tasting 30-plus years of disciplined work behind the name Supreme. Sourcing with care is not the easy option. It is the right one.

Coffee Supreme has always been a community-driven coffee company. Before we were a roastery, we were a cafe. Community wasn’t a strategy or a marketing plan. It was simply how things worked. You put the kettle on, people showed up, and something happened.

Three decades later, that instinct still guides how we build partnerships across New Zealand and Australia. We collaborate with organisations, brands and grassroots communities who care about quality, culture and connection. Sometimes that means backing independent cafes. Sometimes it means showing up in sport, hospitality or creative spaces where coffee plays a supporting role. Always, it means choosing carefully.

Some partnerships are long-term brand collaborations built on shared values. They extend beyond a single campaign and reflect how we see coffee operating within culture. Others are more grassroots. These are the communities we see every week, the crews we run alongside, and the people building culture in real time. From The Wellington City Mission to Grave Runners, Fitness All Together, Personal Best and Coffee Outdoors, these relationships are grounded in participation, not just presence.

We don’t collaborate for noise. We collaborate because it makes sense.

Coffee Supreme is a certified B Corporation operating across New Zealand and Australia. That means we meet independently verified standards of social and environmental performance, accountability and transparency.

We achieved B Corp certification with a B Impact Score of 85.4, above the 80-point threshold required. Certification evaluates the entire business, not just one initiative. It measures how we treat our people, how we work with suppliers, how we govern the company, and how we manage our environmental footprint. We recertify every three years to ensure we continue improving.

For us, becoming a certified B Corporation didn’t mark a change in direction. It formalised the way we’ve been operating since 1993.

Responsible coffee sourcing has always been central to our model as a specialty coffee roaster. We build long-term relationships with producers and exporters, pay premiums for quality, and prioritise consistency over opportunism. We plan seasonally and commit year after year because stability benefits everyone in the supply chain.

Environmental responsibility is also part of the B Corp assessment. That includes how we manage energy use, emissions, waste and packaging across our roasteries and offices. The certification process requires us to measure our impact and improve where we can.

B Corp standards also evaluate how we support our team and contribute to our communities. Coffee is a people business. Fair employment practices, transparent governance and safe working environments are not add-ons. They are fundamental.

Certification is not permanent. Every three years, we are reassessed against evolving standards. That framework keeps us accountable and ensures we don’t stand still.

Being a certified B Corporation does not mean we are perfect. It means we are measured. It means we are transparent. And it means we are committed to improving how we operate, year after year.

Great coffee should be good for the people who grow it, the people who serve it and the people who drink it. B Corp gives us a framework to hold ourselves to that standard.