
Mental Health Awareness Week is a moment to pause, to connect, and to stand with the Mental Health Foundation as they continue their important mahi.
For us, showing up is about consistency, being part of the conversation every year, and reminding ourselves that wellbeing takes practice and that support for one another is ongoing. Coffee is how we show up best. It’s our tool for connection, generosity, and creating moments where people feel seen. Whether it’s through Kōrero Mai, a cup shared in one of our cafes, or simply taking time for a kōrero, our role is to help keep the conversation flowing.
Top Up Together
This year’s theme, Top Up Together, is all about lifting each other up. Inspired by the Five Ways to Wellbeing — Connect, Give, Be Active, Take Notice, Keep Learning — we’re keeping things simple: bring people together, over coffee. Learn more here.
Free Coffee At Our Cafes
We’re starting a chain of generosity at Customs, Midland Park and Supreme Supreme. Each cafe will give out 50 free coffee cards with handwritten notes to brighten someone’s day. Grab a card, enjoy a coffee, and if you like, buy the next one so the kindness keeps flowing.
Buy One, Top Up A Mate
On 10th October, every online order of Kōrero Mai comes with a free bag code to gift to a friend. One bag becomes two connections, fuelling conversations and supporting the Mental Health Foundation. At checkout, you’ll pop in your friend’s email (we don’t keep it, it’s just to send their code). They’ll then get a discount code to claim their bag within 7 days.
Kōrero Mai: The Coffee That Starts Conversations
Kōrero Mai means talk to me in te reo Māori, and we reckon it doubles as a pretty good name for a coffee built on connection. A catch-up over coffee, whether it’s a two-minute “how’s your week?” or a full-blown kōrero, can do a lot of heavy lifting for someone’s day.
Roasted for espresso, Kōrero Mai is full-bodied and bold, with a sweet caramel aroma, refined acidity, and a finish of caramelised malt and chocolate that hangs around like a mate who doesn’t want to leave. Black or with milk, you call the shots.
The best bit? Every bag supports the Mental Health Foundation. So grab a bag, grab a friend, and have a kōrero.


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